In the era of declining population, we recognize that "improving productivity" is an urgent issue, and we are working to improve operational efficiency through the introduction of IT and strengthen "customer service," which is the greatest value of real stores.
The Tsuruha Group promotes "One to One Marketing" tailored to each customer's needs by utilizing digital technologies such as data utilization, application convenience improvement, store system renewal, network strengthening, and cloud service utilization. We are aiming to transform into a highly profitable structure through a digital strategy.